Evolution of fashion and lifestyle journalism.
What is Fashion Journalism?
It’s a tool to buy and sell fashion and trends by invoking the need and desires of the audience. Fashion journalism is a huge industry. Basically, it is news reporting but in a more conceptualized and artistic way, primarily focusing on fashion news, trends, award functions, concerts, fashion shows, interviews, live shows and designers. The major reason why fashion journalism is a big hit in today’s world because millions of audiences are voluntarily interested in this field and tend to stay updated on each events, it is powerful that way. Fashion journalism can be a perfect career option for someone who is good with words and has an immaculate fashion sense, while fashion journalism itself is a huge industry, lifestyle journalism is a superior part of fashion journalism, it includes journalism about everything that defines our lifestyle, from food to fashion to travel to behavioural to ethics, everything comes under lifestyle journalism, if you are capable of putting feelings and experiences of different lifestyles in words, then lifestyle journalism is a perfect path for you.
Here are some basic fashion and lifestyle journalism essentials.
- Knowledge about current affairs.
- Subject knowledge.
- Presence of mind
- Writing skills
If you have the ability to ace in all the aforementioned qualities, you might have a good scope in fashion and lifestyle journalism.
Fashion and lifestyle journalists are responsible for publishing and producing articles, blogs and news pieces related to trends and news in the fashion and lifestyle industry.
What is the future of fashion and lifestyle journalism in our industry?
Considering today’s interests and evolution in trends and styles, fashion and lifestyle journalism has taken a huge turn in the industry, the future seems anything but bad. The trends and styles are ever-changing audiences always want something new and creative and journalism is powerful enough to deliver that, but as they say, with great power comes great responsibility. A journalist should be powerful enough to change anyone’s perception, beliefs, interests, likings, etc with just a few words.
The need and capabilities of current fashion and lifestyle journalists is widely different than a decade ago and it will be equally or more different after a decade from today because this is an ever-evolving industry, where you are asked to report a story but never become a part of it because the story you submit today will be old news or forgotten fashion not long after.
Although we can merely predict that slowly and gradually, digital presence is taking over good old pattern of print publications, online presence is definitely a far bigger market, it is convenient and cost-effective, and the internet has made space for everyone to have an opinion and give direct access to the information.
Influencers and celebrity endorsement also play an important role in shaking up the future of fashion and lifestyle journalism. The fan following of respective influencers or celebrities helps the journalists to spread the word more effectively and effortlessly, and the fact that collaboration is only increasing day by day, fashion and lifestyle journalists are all set to create more and more quality content every day.
The future of fashion and lifestyle journalism is undoubtedly a huge success because it is an ever-growing never-fading type of industry filled with exceptionally good opportunities for which DGMC’S Masters Of Arts In Journalism in Mumbai is amazing, a fun-filled Media College in Mumbai wherein you get to learn something new every day, where you not only sharpen your communication skills but also learn how to express yourself in the crispest and creative ways through your words.