Welcome to Deviprasad Goenka Management college of media studies

Accredited by NAAC with a B+ Grade and a CGPA of 2.65 in the First Cycle   

Mr. Tarun Singh Chauhan conducted a guest lecture on 30th Oct 2020

“It is not the strongest or the most intelligent, who survives but those who can best manage change.” – Charles Darwin

In order to be adaptive during these trying times DGMC continues the regular guest lecture series virtually. The October Guest lecture session had invited Mr. Tarun Singh Chauhan on October 30,2020. Chauhan has been in responsible positions with Lowe Lintas and JWT etc. He has been in the advertising field for 17 years, having started out in Lintas as Vice president and then became the President of the company. He has also worked with some of India’s largest advertisers across industries such as automobile (Bajaj Auto) telecom (Idea Cellular), social awareness (ICICI) and Tata Group brands: Tata Tea, Tata Retail, and Ginger Hotels.

At DGMC his talk primarily focused on ads with social messaging. The key points that he made were advertisements are more than promoting brands, they can also be considered as a mode of influencing people on a broader platform. Television is a mode of audio and visual communication which makes it even easier to influence as not all of them can read. Visually, it’s just even easier to understand. Promoting brands is one thing but creating awareness and promoting a brand that is connected to what the brand is selling is a task. Coming up with such brilliant advertisements that are simple and straight to the point is what these advertisement agencies aim at. As students one should develop such sensibility as future ad professionals.

    By clicking on the above button, I authorize DGMC representatives to contact me via phone and/or email.

    Register Now

      Ashutosh Sharma

      Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.


      Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos qui ratione voluptatem sequi nesciunt. Neque porro quisquam est, qui dolorem ipsum quia dolor sit amet, consectetur, adipisci velit, sed quia non numquam eius modi tempora incidunt ut labore et dolore magnam aliquam quaerat voluptatem. Ut enim ad minima veniam, quis nostrum exercitationem ullam corporis suscipit laboriosam, nisi ut aliquid ex ea commodi consequatur


      But I must explain to you how all this mistaken idea of denouncing pleasure and praising pain was born and I will give you a complete account of the system, and expound the actual teachings of the great explorer of the truth, the master-builder of human happiness. No one rejects, dislikes, or avoids pleasure itself, because it is pleasure, but because those who do not know how to pursue pleasure rationally encounter consequences that are extremely painful. Nor again is there anyone who loves or pursues or desires to obtain pain of itself, because it is pain, but because occasionally circumstances occur in which toil and pain can procure him some great pleasure. To take a trivial example, which of us ever undertakes laborious physical exercise, except to obtain some advantage from it? But who has any right to find fault with a man who chooses to enjoy a pleasure that has no annoying consequences

      Download Prospectus PGDM

      Download Prospectus for MA CJ / MA FTNMP

      Download Program Details for PGP

      Download Prospectus for