IIC organised a Guest Talk on “Social Media Mastery and Careers in the Digital World” on 4th Oct 2024. Mr. Rishav Kumar, an accomplished entrepreneur with extensive experience in various industries talked about the scope of professional career in social media marketing. This workshop offered insights into building a professional path in the social media industry, covering skills like content creation, platform management, analytics, and branding. Participants learnt how to develop effective strategies, engage audiences, and leverage trends across platforms to drive engagement and growth. The workshop also explored career opportunities, personal branding, and tips for freelancing or joining agencies and companies.
