The Student’s Council hosted a Guest Lecture session on Intellectual Property Rights (IPR). Ms. Anuradha Maheshwari on the 15th Sept 2023, an esteemed expert in the fields of trademarks, copyrights, logos, and related legal aspects, shared her wealth of knowledge with a captivated audience. This session was attended by students of DGMC specializing in advertising, film studies, and content creation, making it a valuable learning experience for all.
Ms. Maheshwari began by providing a comprehensive overview of Intellectual Property Rights, emphasizing their critical role in safeguarding creative works and innovations. She highlighted the significance of trademarks in brand protection and copyright in preserving original literary, artistic, and cinematic creations.
The session delved into the intricacies of trademark registration, shedding light on the importance of unique logos and symbols in building brand identity. Students gained insights into the legal procedures involved in securing trademarks, ensuring the exclusivity of their brands in a competitive market.
The discussion then shifted to copyrights, where Ms. Maheshwari elucidated the rights of creators in protecting their literary and artistic works. She emphasized the value of copyright registration as a crucial step in defending one’s creative endeavors against infringement.
One of the most engaging aspects of the session was the practical application of IPR in the fields of advertising, film, and content creation. Ms. Maheshwari provided real-life examples and case studies, illustrating how IPR can be a powerful tool for content creators and marketers to protect their intellectual assets and gain a competitive edge.
This session has equipped students with the knowledge and awareness necessary to navigate the world of intellectual property and protect their creative endeavours effectively.
