Welcome to DGMC : Deviprasad Goenka Management college of media studies


What are the Top Roles and Responsibilities of a Digital Marketer?


A digital marketer is a professional that promotes products or services through various online platforms and technically planned strategies. This includes a lot of planning and strategizing tools, both modern ones like email marketing, social media marketing, and pay-per-click advertising, and traditional ones like banner ads and search engine optimization (SEO).

The role and responsibilities of a digital marketer are broad and diverse. From planning, analyzing, strategizing, researching, implementing and taking corrective measures as needed.

Post Graduate Diploma in Digital Marketing

Let’s look into those in detail.

Digital marketers have to create marketing campaigns that reach and draw the attention of the target audience. This includes creating social media posts, email campaigns, scheduling various plans, and running online ads. While consistently managing the firm’s social media presence and online ads, etc.

Planning a series of actions to ensure each strategy or plan gets implemented in the right way at the right time and on the right platform so that it can reach the right audience and fulfil the goal of the plan This planning provides the framework to get things done precisely and systematically.

Master in Digital Marketing
Post Graduate Diploma In Digital Marketing

Evaluating the executed plan of action through various tools of quantitative measurement like website traffic, insights on the platform, conversion rate, and social media engagement to compare to the predicted results and make necessary changes in the future plan.

Taking corrective actions as per predefined key point indicators of the executed plan, in case there isn’t the optimum result as per the predicted one. There has to be an evaluation of it so the missing elements or what went wrong can be identified and corrected.

Lastly, any on-the-spot action or trending strategy that requires quick and witty actions Managing the continuous strategy and timely upkeep of the firm’s digital existence.

PGD Digital Marketing

To give your best output, your skills must be on point. To have those skills an academic degree or course makes it easy. We offer a wide range of opportunities, including a Post Graduate Diploma in Digital Marketing, a Master’s in Film Television and New Media Production, a Master of Arts in Journalism and more. So, get in touch with us to brush up on your existing skills and engage in new ones.

Register Now

    Ashutosh Sharma

    Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.


    Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos qui ratione voluptatem sequi nesciunt. Neque porro quisquam est, qui dolorem ipsum quia dolor sit amet, consectetur, adipisci velit, sed quia non numquam eius modi tempora incidunt ut labore et dolore magnam aliquam quaerat voluptatem. Ut enim ad minima veniam, quis nostrum exercitationem ullam corporis suscipit laboriosam, nisi ut aliquid ex ea commodi consequatur


    But I must explain to you how all this mistaken idea of denouncing pleasure and praising pain was born and I will give you a complete account of the system, and expound the actual teachings of the great explorer of the truth, the master-builder of human happiness. No one rejects, dislikes, or avoids pleasure itself, because it is pleasure, but because those who do not know how to pursue pleasure rationally encounter consequences that are extremely painful. Nor again is there anyone who loves or pursues or desires to obtain pain of itself, because it is pain, but because occasionally circumstances occur in which toil and pain can procure him some great pleasure. To take a trivial example, which of us ever undertakes laborious physical exercise, except to obtain some advantage from it? But who has any right to find fault with a man who chooses to enjoy a pleasure that has no annoying consequences

    Download Prospectus PGDM

    Download Prospectus for MA CJ / MA FTNMP

    Download Program Details for PGP

    Download Prospectus for

      By clicking on the above button, I authorize DGMC representatives to contact me via phone and/or email.